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An exclusive multi-episode series on How to Define Your Product Strategy featuring Gibson Biddle.
Product strategy answers the question, “How will your product delight customers, in hard to copy, margin-enhancing ways?”
You have ideas to delight customers, to build hard to copy advantage and experiment with your business model. Now what?
How to assign metrics and tactics to each high-level hypothesis.
How to define a metric to prove or disprove your hypotheses and measure progress.
Scan your project list to identify themes and define your product strategy.
How to define the strategies, proxy metrics, and projects for each pod.
A roadmap is an expression of your strategy. It shows how projects fit together, along with a rough time estimate.
A long-term phased approach to crafting a product vision.
Prioritizing growth, engagement, and monetization to keep organizations aligned.
How to keep strategy “front and center” and accelerate both results & learning.
Applying the product strategy tools and frameworks to a textbook rental and education startup.
